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Mailchimp is a well-liked electronic mail advertising service that provides a variety of options and plans for its prospects. Nonetheless, it isn’t for everybody, which is why we’ve created this Mailchimp alternate options article, that can assist you discover the proper electronic mail advertising supplier for your small business.

In whole, we’ll cowl 5 alternate options, every of which presents variations by way of options, value, or each:

  • Sendinblue
  • ConvertKit
  • Fixed Contact
  • ActiveCampaign
  • Omnisend

Mailchimp Alternatives: SendinBlue

Sendinblue promotes itself as the entire gross sales and advertising toolbox for small to medium-sized companies. Whether or not you wish to develop your small business, interact along with your viewers, collect leads, or promote services and products, Sendinblue may help you obtain these objectives. At the moment offering its advertising instruments to over 80,000 corporations worldwide, Sendinblue might be the closest match to Mailchimp, by way of options and performance provided.

If you wish to study much more, we’ve written a detailed review of Sendinblue based mostly on our first-hand expertise (we use it right here at Themeisle).

Sendinblue prime options

  • Communication – Maintain your viewers engaged by sending the proper message on the proper time, both by way of electronic mail or SMS. Sendinblue may even allow you so as to add a chat operate to your web site, serving to you to attach along with your prospects in real-time.
  • Social Media Campaigns – Sendinblue will allow you to take management of your social media advertisements, serving to you to succeed in new shoppers, or reconnect with those that have already expressed an curiosity in your services or products. Arrange Fb advertisements from inside your Sendinblue dashboard, in addition to retargeting advert campaigns that show advertisements to your web site guests once they go to different websites.
  • Analytics – Sendinblue presents a variety of spectacular analytical options, together with detailed electronic mail marketing campaign reporting, electronic mail warmth mapping, A/B testing, and far more. These options will allow you to grasp how profitable your advertising and electronic mail campaigns are, and assist to tell future methods.


Sendinblue presents a restricted free plan that’s extra beneficiant than Mailchimp’s free plan. Whereas Mailchimp’s free plan permits you to ship 10,000 emails per 30 days to as much as 2,000 contacts, Sendinblue permits you to ship 300 emails per day to limitless contacts.

Restrict Sendinblue Free Mailchimp Free
Month-to-month Emails ~9,000 10,000
Contacts Limitless 2,000

Past that, Sendinblue supplies numerous premium plans…

  • Lite ($25 a month) – Limitless contacts and as much as 10,000 emails a month.
  • Premium ($65 a month) – Limitless contacts and as much as 20,000 emails a month.
  • Enterprise (customized plans)

Nonetheless, Sendinblue pricing doesn’t cease right here. Each the Lite plan and the Premium plan can scale up and so they do mean you can ship extra emails. For instance, sending 20,000 emails on the Lite plan will value you $39/mo, and sending 60,000 on the Premium plan will value you $94/mo.

Every package deal presents a variety of various options, so if Sendinblue has caught your consideration, try its pricing plans in additional element.

Why select Sendinblue over Mailchimp?

Though the options supplied by Sendinblue are just like these of Mailchimp, there’s a key distinction within the packages provided. The primary profit of selecting Sendinblue over Mailchimp is that there aren’t any restrictions on the variety of contacts in your mailing record.

With SendinBlue, whether or not you will have signed as much as a premium customized Enterprise plan, or are simply utilizing the free platform, you’ll be able to nonetheless have an infinite variety of contacts in your mailing record. In distinction, all Mailchimp plans restrict the variety of contacts your mailing record can comprise. This makes SendinBlue top-of-the-line Mailchimp alternate options for these with giant electronic mail lists, or who’re apprehensive about being penalized for rapidly rising their electronic mail lists.

Mailchimp Alternatives: ConvertKit

Second on this record of Mailchimp alternate options is ConvertKit. This email marketing supplier has been created for entrepreneurs and small companies. So if you’re a blogger, YouTuber, course creator, photographer, or one other kind of artistic, then ConvertKit often is the proper platform for you.

ConvertKit prime options

  • Varieties and touchdown pages – ConvertKit presents a number of kind and touchdown web page templates. The templates are absolutely customizable, guaranteeing that every thing displayed in your web site matches its type and branding. Then, simply embed varieties in your web site, or arrange a stand-alone touchdown web page.
  • Set up your mailing record – As your mailing record grows, you’ll be able to set up your mailing record based mostly on customers’ exercise in your website, their pursuits, location, and far more. To take action, merely add tags to every subscriber, after which group people into segments based mostly on these tags. You possibly can then ship particular emails to explicit teams, or exclude segments so individuals don’t obtain emails that aren’t related.
  • Visible workflows – You possibly can visually construct automated workflows and customized funnels to make sure that your electronic mail subscribers obtain the proper content material on the proper time.


Listed below are the plans obtainable with ConvertKit:

  • Free: limitless touchdown pages & varieties, electronic mail broadcasts, neighborhood assist
  • Creator: from $9 / mo; stay chat & electronic mail assist, free migration from one other device, automated funnels & sequences
  • Creator Professional: from $25 / mo; Fb customized audiences, publication referral system, subscriber scoring, superior reporting

Every of those plans is for 300 subscribers, and the primary variations are within the function set that you just get. You possibly can scale your plan to no matter variety of contacts you wish to have in your lists. In fact, the costs will develop accordingly.

Why select ConvertKit over Mailchimp?

ConvertKit’s key promoting level is its user-friendly interface. Utilizing a easy interface, you’ll be able to simply group your contact record, visually create automated workflows, design electronic mail sequences, and far more, with out in any method being overwhelming. As compared, though Mailchimp is full of options, many of those aren’t really easy to navigate, and would positively not be thought-about intuitive. In case you are in search of an easy-to-use product, ConvertKit is it.

Constant Contact

Constant Contact is one other highly effective electronic mail advertising supplier, packed stuffed with helpful instruments that can assist you develop your electronic mail record and market your small business. It’s a part of Endurance Worldwide Group, which is identical firm behind fashionable net hosts like Bluehost and HostGator.

Fixed Contact prime options

  • Drag-and-drop editor and templates – Select from a number of extremely optimized electronic mail templates after which customise them to fit your wants utilizing the Fixed Contact drag-and-drop editor. No matter your trade, you will discover engaging {and professional} templates that can show you how to join along with your subscribers and convert towards your small business objectives.
  • Automated instruments – Arrange electronic mail automation together with sending greeting emails to new subscribers, sending particular electronic mail collection to contacts based mostly on the place they clicked in your website, and mechanically resending emails to non-openers.
  • Observe electronic mail advertising conversions in real-time – Fixed Contact supplies real-time reporting instruments that mean you can see who’s opening, clicking, and sharing your emails.


Fixed Contact supplies two premium plans (however no free choice):

  • E-mail ($20 a month) – As much as 500 contacts and limitless emails.
  • E-mail Plus ($45 a month) – As much as 500 contacts and limitless emails.

For electronic mail lists over 500, costs improve based mostly on the variety of contacts you will have. Each plans additionally comprise totally different options, so have a browse of what is on offer earlier than you make a purchase order.

Why select Fixed Contact over Mailchimp?

Fixed Contact is a premium product and its assist choices mirror this. Whichever plan you select, with Fixed Contact you should have entry to the entire beneath assist…

  • Data Base
  • Video Tutorials
  • Phone Help
  • Dwell Chat
  • Neighborhood Boards
  • Twitter Help
  • Academic Occasions

Mailchimp does present a useful data base and electronic mail assist. Nonetheless, stay chat and telephone assist are solely obtainable on the highest tier Premium plan. So, if you’re somebody who wants assist available 24/7, then Fixed Contact is perhaps the e-mail advertising supplier for you.

Active Campaign

ActiveCampaign is likely one of the finest Mailchimp alternate options for big groups. This advertising supplier is dedicated to serving to you automate your electronic mail, gross sales, and different advertising campaigns. Supreme for advertising, gross sales, and buyer companies groups, ActiveCampaign will show you how to obtain your objectives.

ActiveCampaign prime options

Listed below are ActiveCampaign’s prime options…

  • Integrations – ActiveCampaign integrates with over 250 apps, together with WordPress, WooCommerce, Shopify, Fb, and Zapier. These integrations show you how to optimize and streamline your workflows.
  • Personalised electronic mail – Use information out of your built-in functions to create customized and related emails. Use data together with names, areas, earlier purchases, and habits in your website to make sure your emails interact along with your viewers and encourage them again to your web site.
  • Gross sales automation – Automate your gross sales funnels, hold monitor of your leads in a gross sales CRM, monitor the efficiency of particular person members of your gross sales crew, and far more.


ActiveCampaign doesn’t supply a free model of its service, however you’ll be able to select from 4 premium plans. Let’s take a look…

  • Lite ($9 a month) – As much as 500 contacts and limitless emails.
  • Plus ($49 a month) – As much as 500 contacts and limitless emails.
  • Skilled ($129 a month) – As much as 500 contacts and limitless emails.
  • Enterprise ($229 a month) – As much as 500 contacts and limitless emails.

Every plan presents a number of totally different options, so do your analysis to search out the right package for your business earlier than you enroll. For electronic mail lists over 500, costs improve based mostly on the variety of contacts you will have.

Why select ActiveCampaign over Mailchimp?

If you need a platform that may be accessed by a complete crew – a gross sales, customer support, or advertising crew – then you need to think about implementing ActiveCampaign. The Plus and Skilled plans supply 25 and 50 customers per plan. In distinction, Mailchimp’s’ mid-range plans solely permit for 3 to five customers. This makes ActiveCampaign by far the higher choice for individuals who are in search of a crew device.


Omnisend is a well-liked eCommerce advertising supplier for rising and well-established corporations, which makes it top-of-the-line Mailchimp alternate options for eCommerce stores. Trusted by over 50,000 entrepreneurs in over 130 international locations, Omnisend presently delivers over 10 million emails each day.

Omnisend prime options

Ominsend has a transparent eCommerce buyer focus, serving to you to have interaction along with your target market and promote merchandise.

  • eCommerce advertising – Entry a variety of eCommerce advertising instruments designed that can assist you develop your on-line retailer and buyer base. Profit from eCommerce electronic mail templates, automated abandoned shopping cart emails, and eCommerce integrations, together with WooCommerce, Magento, Shopify, BigCommerce, and lots of extra.
  • Buyer messaging instruments – Omnisend presents a number of methods to succeed in and join along with your target market. In addition to customized electronic mail advertising, Ominsend additionally lets you select between SMS messaging, Fb messenger, net push notifications, WhatsApp, and extra.
  • Advertising automation – Omnisend lets you both construct superior customized workflows or choose from one of many quite a few pre-built automated workflow templates. These workflows make sure that related emails are mechanically despatched to particular individuals at key occasions based mostly on their actions in your website, which can in the end assist to extend gross sales.


Ominsend presents a free plan, in addition to numerous premium packages.

The free plan permits you to ship as much as 15,000 emails per 30 days (with a max 2,000 emails per day).

Then, listed below are the premium plans:

  • Commonplace ($16 a month) – As much as 500 subscribers and 15,000 emails a month.
  • Professional ($199 a month) – As much as 9,000 subscribers and limitless emails.
  • Enterprise ($2,000 a month) – Limitless subscribers and emails.

You’ll get entry to totally different options relying on the plan you choose. If you wish to keep on a specific plan however your electronic mail record is larger than the set quantity, Omnisend will improve the value based mostly on the variety of contacts you will have.

Why select Omnisend over Mailchimp?

As talked about, Omnisend has been created with an eCommerce focus. E-mail and kind templates, electronic mail sequences, and integrations have all been designed with eCommerce shops in thoughts. So when you have an eCommerce enterprise and you might be in search of a device to spice up your retailer’s gross sales, then Ominsend is the advertising platform for you.

Last ideas on Mailchimp alternate options

All of those Mailchimp alternate options are nice choices and supply a big selection of options and performance. Think twice about what your small business wants from an electronic mail advertising supplier, after which make a alternative based mostly on that standards.

Should you’re in search of the perfect total Mailchimp different, we advocate Sendinblue due to its in-depth options and extra beneficiant free plan. Once more, Sendinblue is the precise device we use right here at Themeisle – learn more about why we like it.

When you select your electronic mail advertising supplier, you’re prepared to start out sending emails. That will help you try this extra successfully, try these three posts:

  1. How to get more email subscribers
  2. 10 types of email marketing campaigns you should be sending
  3. Email marketing for bloggers

Do you will have any questions on which of those Mailchimp alternate options is finest on your wants? Ask away within the feedback!

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