10+ Best Keyword Research Tools in 2021 (Including Free Options) | Cheema Developers Blog

Key phrase analysis is an important ingredient of recent web optimization. Whether or not you’re kick-starting an previous weblog or growing your content material technique for a brand new one; good high quality key phrases are some of the environment friendly methods to draw constant, high quality visitors to your website. We’ve compiled a listing of among the greatest key phrase analysis instruments that will help you conquer your content material.

The ten+ greatest key phrase analysis instruments

1. SEMrush


SEMrush is not only a key phrase instrument, it’s just like the Swiss Military Knife of web optimization. As an alternative of manufacturing a listing of key phrases, SEMrush suggests 5-10 very particular key phrases that your rivals are already utilizing.

Standout options

  • Uncover long-tail keywords and advert group concepts
  • Get yearly key phrase tendencies
  • Worldwide CPC distribution statistics
  • Entry to the whole key phrase analysis toolkit
  • Key phrase issue evaluation and natural visitors insights


SEMrush hosts a 7-day free trial of the service. You do must enter bank card particulars to get entry to the trial, however there aren’t any fees levied if you happen to select to cancel your subscription inside the 7-day trial.

SEMrush has 4 completely different pricing plans. The perfect provides include annual billing.

  • Professional – A plan for restricted finances websites and freelancers, it begins at $99.95 per 30 days and will get billed yearly.
  • Guru – web optimization companies and small to mid-sized enterprise will discover the options on this plan good for the day-to-day administration of content material websites. Guru begins at $191.62 per 30 days.
  • Enterprise – It’s very best for eCommerce shops and companies, and opens at $374.95 per 30 days.
  • Enterprise – If in case you have an intensive content material technique, reaching past the capability of the above options, SEMrush can customized match a plan in your wants.

2. KWFinder

KWFinder keyword research tool

KWFinder is a instrument designed by Mangools – a developer recognized for delivering the very best key phrase analysis instruments throughout classes. You should utilize their beginner guide to get began.

The KWFinder platform makes it simple to seek out key phrases with low web optimization issue, together with an entire host of different helpful options.

Standout options

  • A novel and simple to navigate consumer interface
  • Discover key phrases in any language goal, anyplace
  • Select choices from the record of highly effective key phrases
  • Get exact statistics for key phrase competitors
  • In-depth SERP overview alongside a listing of strategies
  • Use filters to refine the record of key phrase strategies


KWFinder is a part of Mangools bundle that features 4 different web optimization instruments. This key phrase instrument solely permits a handful of free searches. Choose an annual plan to avoid wasting as much as 40% on any of their 3 subscriptions.

  • Fundamental – $30 (freelancers and small companies)
  • Premium – $40 (new startups and blogs)
  • Company – $80 (eCommerce shops and heavy websites)

3. Ahrefs Keyword Explorer

ahref keyword explorer research tool

Ahrefs is without doubt one of the greatest keyword research instruments out there for content material creators immediately. The platform supplies a broad key phrase report back to the consumer and depends on clickstream knowledge to offer distinctive click on metrics.

Standout options

  • Correct key phrase issue rating
  • 1,000+ key phrase strategies
  • Supported in over 171 nations
  • Click on metrics for bettering CTR
  • In depth SERP overview


Ahrefs has 4 pricing plans. The charges for freelancers, on-line entrepreneurs, mid-sized organizations, and larger manufacturers begin at simply $82 per 30 days if you happen to select an annual fee plan.

They do have a trial supply ($7 for 7 days) on their Lite and Customary subscription plans.

4. Google Keyword Planner

Google keyword planner

Google Key phrase Planner is a straightforward key phrase instrument possibility serving up a couple of primary options. Regardless of the dearth of performance, nonetheless, it’s some of the correct sources of key phrase knowledge available on the market. The information comes immediately from Google and the outcomes combine effectively with AdSense monetization.

Standout options

  • Find business key phrases utilizing “high of web page” bid vary
  • Correct search quantity immediately from Google’s search engine
  • Best option for enterprise web sites


Google Key phrase Planner is offered totally free.

5. GrowthBar


GrowthBar is a superb instrument for entrepreneurs and bloggers who’re in a rush, and wish rating issue or key phrase strategies to seem together with their search outcomes.

A novel characteristic they not too long ago added is content material define technology, you need to use it to generate content material outlines in a single click on in your weblog or web site with key phrases, phrase counts, headers, pictures, hyperlinks and extra.

It additionally means that you can discover competitor’s profile that includes – backlink knowledge, natural key phrases, Google/Fb adverts information and associated insights.

Standout options

  • Generate content material outlines with AI
  • Key phrase rank monitoring
  • Correct rating issue
  • Lengthy tail key phrase strategies
  • Exportable key phrase knowledge
  • On-page phrase rely


GrowthBar supply a free 5-day trial, after which you can be charged based mostly on the plan you select. The upper-tier plan will allow you to search limitless key phrases.

  • Professional – $29/month
  • Scale – $79/month

6. Long Tail Pro

Long Tail Pro

It’s no secret that long-tail key phrases are the brand new normal of web optimization. Lengthy Tail Professional key phrase instrument generates long-tail key phrases for area of interest websites and has even discovered a cult following with content material producers for micro-niche websites.

Standout options

  • Highly effective, detailed key phrase metrics
  • Simply discover long-tail key phrases
  • Supplies suggestions for attracting extremely convertible natural visitors
  • 2,500+ SERP lookups each 24 hours


Lengthy Tail Professional is a premium instrument and does supply a 7-days free trial (subscription to be cancelled earlier than 7 days). Subscriptions begin as little as $25 per 30 days (when billed yearly). Lengthy Tail Professional at present provides three plans to customers.

  • Starter – $25/month
  • Professional – $45/month
  • Company – $98/ month

7. Majestic

Majestic tool for keyword research

Majestic is an all-in-one web optimization instrument to maintain a observe of your website’s well being. It’s a really perfect instrument for brand new blogs and small companies that don’t have the sources to take a position numerous difficult assist for SEO.

Standout options

  • All web optimization options can be found in a single toolkit
  • Discover easy-to-target phrases
  • Analysis competitors on every key phrase
  • Trustworthiness vs. authority graph for web site evaluation


Majestic means that you can enroll and run 3 free searches that will help you get a really feel for the service. The key phrase checker, nonetheless, is just out there in PRO and API plans. You’ll be able to seize the web optimization toolkit for $83/month when you choose the annual billing possibility.

8. Keyword Tool

Keyword Tool for research

If you happen to’re obsessive about key phrase knowledge mining, attempt Key phrase Instrument. The platform is thought to be one of many high key phrase analysis instruments available on the market and provides evaluation for a number of engines like google together with Google, YouTube, Bing, Amazon, and the App Retailer.

Standout options

  • Discover nice key phrases utilizing Google Autocomplete
  • Complement your social media marketing with Instagram and Twitter key phrase evaluation
  • Export outcomes to CSV
  • Easy UX for freshmen


Key phrase Instrument is similar to Google Key phrase Planner. It’s free for first 750+ key phrases and intensely simple to get began with. The Key phrase Instrument “Fundamental” plan begins at $69 per 30 days and is billed yearly.

9. Serpstat


If you happen to’re trying to find a full SEO suite, Serpstat is a wonderful possibility which mixes web site analytics, key phrase analysis instrument, SERP evaluation, backlink evaluation, a rank tracker, and web site audit options. It’s an all-in-one answer meant to streamline the complete class of web optimization.

Standout options

  • Know your competitors utilizing the competitor graph characteristic
  • Discover key phrase issue and key phrase tendencies
  • Probably the most budget-friendly possibility on our record


Much like a few the opposite choices we’ve listed right here, Serpstat can be utilized a couple of instances totally free by signing up for his or her trial membership. To make use of the service commonly although, you could get your self arrange with one among their subscriptions. A private plan goes for $55 per 30 days.

10. Moz Keyword Explorer

Keyword Explorer

The Moz Key phrase Explorer serves up simple to make use of, out-of-the-box key phrase suggestions. Moz’s web optimization instrument boasts all of the options you’d count on from the easiest key phrase analysis instruments, plus two very distinctive knowledge factors.

Natural CTR rating – This click-through fee demonstrates the variety of clicks you’re anticipated to draw on web page 1 of Google.

Precedence rating – The precedence rating is a combination of all the person components a typical instrument makes use of to counsel key phrase choices. It combines knowledge on CTR, search quantity, and key phrase issue that will help you choose the very best phrases in your undertaking.

Standout options

  • Get associated key phrase strategies
  • Natural CTR and Precedence rating for sensible focusing on
  • Moz provides a one month trial interval


Join a free Moz account and get 10 free queries per 30 days. The Key phrase Explorer just isn’t a standalone researching instrument, to get full entry to this convenient little asset you will want to pay for the complete web optimization suite. You may get the Moz key phrase analysis options within the platform’s “Medium” plan, which begins at $179 a month with the choice for a free 30-day trial.

11. SpyFu


SpyFu is the #1 selection for analyzing your rivals’ web optimization methods. Their key phrase instrument uncovers useful, nearly untapped key phrases and makes an enormous distinction if you happen to’re working in a extremely saturated area of interest.

Standout options

  • Examine completely different web sites competing for a single search time period
  • Uncover rating issue and historic rank adjustments
  • Extra modules for in-depth area evaluation


SpyFu is a bit of completely different from the opposite instruments we’ve listed right here as they provide month-to-month outcomes, not real-time suggestions. You’ll be able to subscribe to SpyFu for $33 per 30 days if you happen to select the annual billing possibility.

Which is the very best key phrase analysis instrument for you?

These are among the greatest key phrase analysis instruments you’ll be able to at present discover within the web optimization market.

To seek out the one which works for what you are promoting, begin by analyzing your finances after which contemplate the first focus of your brand’s SEO strategy.

If finances is your chief concern, slim your search to Google Key phrase Planner or Serpstat. If you happen to want a extra sturdy set of instruments, you’re going to be KWFinder, SEMrush, or Moz Key phrase Explorer.

Do you could have any questions on selecting between these instruments? Ask away within the feedback!

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